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In the fast-paced world of FMCG distribution, companies like Distra must constantly adapt to market changes to stay competitive. Distra, part of...

Promotions in orders placed during sales visits are standard in the relationship between manufacturers, distributors and stores. As consumers, we...

Who remembers the days of ordering goods on paper slips or forms? Optimistically, we assume that they are a thing of the past everywhere (right?)...

Action is more effective when it is based on knowledge. This well-known fact begs the question: how and where do we get the knowledge we need to...

Store display and the merchandising standards that define it are one of the basic means of influencing customers in the store. A consumer enterin...

Good display is a top priority in retail. Providing consumers with a wide range of products, but with a suggestion to choose the highest-margin p...

Well... sales reports are neither romantic nor adventurous literature, (although sometimes they can be classified as horror!). It's hard to spice...

Do you feel overwhelmed by the flood of emails, documents, and phone calls coming from your field sales team? You don't have time to read, analyz...

Anker Innovations is a manufacturer of high-quality electronic devices and a leading brand in the field of charging accessories. The company is a...

Let's be clear at the outset: it is not a bad thing to be concerned about whether a system to support your field representatives will give you be...

Nutricia Poland is definitely widely recognizable on the Polish market, especially among parents of young children. The products of the company,...

Ingelec is a Moroccan company, which dynamically operates in the household appliances industry. Since its inception, it has been constantly invol...